Latest Blog Posts

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  Cracking the Code: LinkedIn Posts That Make People Actually Respond

  The secret to a LinkedIn post that gets attention? It’s not rocket science. Ask engaging questions and craft content that feels like it's speaking directly to your audience. Watch as the replies roll in.

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  Forget Pitching: Master the Art of Social Schmoozing

  Social selling isn't just throwing products at people; it's about building real connections. It's less about the hard sell and more about sparking meaningful exchanges on social media, setting the stage for authentic interactions.

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  LinkedIn Engagement Tanked? Let’s Play Detective!

  The usual suspects behind a LinkedIn engagement dip? Algorithm antics, content overload, and a shift in the digital winds. Fight back by polishing your profile, crafting click-worthy content, and schmoozing strategically.

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  Why Employee Advocacy Might Just Trump Brand Marketing

  Imagine your employees turning into your most genuine brand cheerleaders, not by mandate but by choice. That's employee advocacy: a game where authentic shares on personal networks outshine traditional brand marketing, boosting trust and engagement rates without the usual corporate fanfare.

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  Is Your Personal Brand Paying Off or Just Showing Off?

  The ROI from personal brands in corporate settings? Think better visibility, more trust, and potentially, a fatter bottom line. Essentially, it's about turning charisma into cash flow.

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  Outsmarting the Social Media Overlords: Boost Your Organic Visibility

  To dodge the whims of social media algorithms and stay organically visible, whip up content that’s both engaging and top-notch. Know what tickles your audience, and stay nimble, jumping on new trends faster than you can say 'update'.

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  Forget Building Blocks: Crafting a Witty Advocacy Culture at Work

  To whip up an internal advocacy culture that actually sticks, start by schooling employees on your brand’s quirks, not just its values. Get them in on the game with real decision-making powers and don’t just applaud them—give them a megaphone.