Latest Stories

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  Surviving Social Metrics: Cass’s Comically Harrowing Tale

  In ‘You Can’t Spell Advocacy Without Chaos’, Cass maneuvers through the treacherous terrain of social media analytics, where likes are a currency and algorithms are dictators in disguise. Here, the value of a human soul is not easily plotted on a graph, challenging the reign of Excel and Tableau.

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  When Metrics Attack: The Satire of Workplace Number Wars

  The introduction of metrics into the workplace can spark internal conflicts, with departments warring over which performance indicators reign supreme.

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  How to Survive a PR Apocalypse: Unfiltered Advocacy Tactics

  Effective advocacy in a PR crisis? It's about as straightforward as herding cats. Key moves include real-time, honest communication, knowing what your audience is thinking before they do, and sticking to your story like glue.

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  The Great Hashtag Rebellion: When Marketing Goes Awry

  In 'The Great Hashtag Rebellion', the OOTN crew launches a revolt, sparked by a colossal hashtag fail. This fiction underscores the chaos that ensues when messages get muddled.

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  When Too Many Editors Spoil the Plot: The Perils of Fiction Collaboration

  Ever wondered what happens to a novel when it goes through the editing wringer? It’s like a game of telephone but with your book’s soul on the line. Every editor adds a sprinkle of 'improvement', often washing out the spicy flavors that made your story sizzle.