Latest Stories

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  What makes people want to share (and why obligation fails)

  What Makes People Want to Share vs. Feel Obliged to Share

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  Surviving Social Metrics: Cass’s Comically Harrowing Tale

  Step into ‘You Can’t Spell Advocacy Without Chaos’, where Cass battles the dark arts of social metrics with wit sharper than a spreadsheet error.

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  When Metrics Attack: Satire Workplace Number Wars

  Dive into the chaotic world where metrics rule and harmony drools. Learn more.

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  How Survive PR Apocalypse: Unfiltered Advocacy Tactics

  Dive into the dark comedy of PR crises. Learn how authentic chaos unfolds in real-time, and why your best defense might just be a sharp wit.

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  The Great Hashtag Rebellion: When Marketing Goes Awry

  Dive into 'The Great Hashtag Rebellion' - a tale where marketing mishaps turn into a full-blown staff revolution. Learn more.

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  When Too Many Editors Spoil the Plot: The Perils of Fiction Collaboration

  Dive into the tragicomedy of fiction writing where too many cooks (or editors) can spoil your narrative broth. Discover how to cling to your voice amidst the chaos.